Further, as Open Access makes these service levels available to all dealers, current Gold and Platinum dealers may see expanded services and more discounts, made possible by broader and increased participation levels. Open Access also offers deeper Platinum-level discounts to all boat and engine dealers on these Silver-level programs: ChannelBlade Web site marketing services, Grubb Ellis real estate services, online boat listings and leads, Spader business management 20 Groups and US Bank credit card processing. The Gold and Platinum programs now open to all boat and engine dealers are AdvantageCare healthcare, Aetna dental and vision, Arthur Gallagher business insurance, AXA group retirement plans, AXA succession plans, ADP payroll and tax administration plus discounts on Brunswick Billiards and Life Fitness product, and even General Motors automobiles for the dealership and its employees. In fact, Dealer Advantage preferred rates have already saved our marine dealers more than $7 million. The broad menu of business services helps dealers attract more retail customers, retain valued employees, enhance operations and reduce expenses. Dealer Advantage is an important way for us to help our outstanding dealers succeed, so we are pleased to be able to offer everyone our premium-level programs, said Brunswick Chairman and Chief Executive Officer Dustan E. Now, Gold and Platinum services are open to all Brunswick marine dealers, and during this period eligibility is not determined by volume.
Previously, Gold- and Platinum-level programs were only open to dealers with a large share of sales in Brunswick marine products. Brunswick Dealer Advantage offers 27 leading business services to its marine dealerships to help them drive growth and profitability. The companys Open Access promotion is effective from Jan. The marine operations of Brunswick Corporation (NYSE: BC) are taking aggressive steps to further support their entire dealer networks those selling both Brunswick brand boats and Mercury Marine engines - by making Gold- and Platinum-level dealer business services under the Brunswick Dealer Advantage now available to all Brunswick marine dealers for the first time ever. Brunswick offers all its dealers access to Gold and Platinum Business Services
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